Psychographics information is something that I feel is very useful. Not only for speeches, but for any form of communication. No matter how good of a point you make, all your effort will be wasted if you audience is not receptive to it, doesn't understand it, or you convey the idea in a poor way. I have much experience talking to other across forums and other online communication, where I will write an amazing argument, making good logical sense, and having good examples. Then, having people responding back, without either understanding the idea, or not wanting to accept the idea. Having had this happen to me a few times I asked myself, why don't they understand or why won't they accept this idea.
This is when I realized that I was trying to change something drastically to that person. Otherwise, I was expecting that they know or believe something that I did. I began to ask myself before communicating, will this person be open to this idea. Will they have prior background that will help them understand this idea. I found that I was able to take their attitude, beliefs, and values into consideration and make a more compelling argument, tailored to them. My ideas where then better received.
It seems like you have a good idea of what to anticipate when giving a speech. Your audience along with the argument must coincide in order for it to be received well. audience analysis can help with this, giving you insight into what demographic you're addressing. Also, psycho analysis can bump your perception to the mentally of your audience. Having your values and integrity match your audiences views will dramatically get your point across.
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ReplyDeleteI guess I have never considered the Psychographics of a speech. It seems all to simple but the book outlines it in a way I've never condiered before. You expressed frustrations about some of your postings online. These frustrations were about how you couldn't understand how such a good point of view or good explanation did not register to those you were writing to. I
m not sure how often you pay attention to politics or discuss politics with others, but, rest assured, if you did you would be similarly frustrated at times. That's one area of conversation that you'll find tough to deal with at some point in your life. There are a lot of smart, intelligent people out there that sometimes show how small and stupid they are when they take a stand on a political toppic. Good luck out there!
F.D.
You have a great topic, and I really like that you used your own example of not being able to communicate your feelings across. I have had this happen a time or two before as well, unfortunately that is a draw back of online media, social networks, etc. I know in my experience I have had arguments and my point gets misconstrued because they dont understand HOW you are saying what you mean. When tone and facial expressions make a big difference, it is hard to get across through the internet your exact matter. I think its great that you take the time to consider the audience and help create your argument or words into a way that everyone can understand it. That makes a great quality and will push you to success for going that extra mile and making the extra effort. Most people would give their points and leave it be. So props to you, and thanks for sharing.
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